The Big 12 Conference is a collegiate athletic conference made up of NCAA Division I member institutions. It organizes, promotes, and administers intercollegiate athletics, with an emphasis on competitive excellence, sportsmanship, equity, and collaboration among its member universities.
Primarily focuses on intercollegiate athletics policy, including NCAA governance, athlete welfare, sportsmanship standards, championship administration, compliance, conference scheduling, and issues affecting member institutions such as diversity and inclusion, student-athlete support, and revenue generation for athletics programs.
Primarily funded through conference revenues, including media rights, championships, sponsorships, licensing, and related athletics operations shared among member institutions.
Member institutions include Baylor, Iowa State, Kansas, Kansas State, Oklahoma, Oklahoma State, TCU, Texas, Texas Tech, and West Virginia; the conference office is led by the commissioner and conference staff.
Non-profit collegiate athletic conference
