Vote Yes on this bill if you want to crack down on unfair grocery price hikes, stop stores from using personal data to charge different prices, require clearer price displays, and give shoppers and states stronger power to sue over violations.

Organizations that support this bill may include consumer advocacy groups, anti-hunger organizations, privacy rights groups, and antitrust reform advocates that want lower grocery costs, clearer pricing, and stronger limits on the use of shopper data.

Vote No on this bill if you want grocery stores to keep more flexibility in how they set prices, use digital shelf labels and shopper data, and avoid new federal rules, lawsuits, and compliance costs that businesses may say could raise operating expenses.

Organizations that oppose this bill may include grocery store trade associations, large supermarket chains, retail technology companies, facial recognition vendors, and business groups that oppose tighter pricing rules and restrictions on digital pricing tools.